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The Apple AI Enigma: Wall Street’s Burning Question Meets a Characteristically Coy Cook

Introduction In a quarterly earnings call dominated by familiar financial metrics, a single, pointed question cut through the corporate script. A Morgan Stanley analyst dared to voice the billion-dollar query hanging over Silicon Valley: How, exactly, does Apple plan to monetize its monumental investment in artificial intelligence? Tim Cook’s response was a masterclass in corporate…

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The Apple Intelligence Question: Can Cupertino’s ‘Free’ AI Model Forge a New Path to Profit?

Introduction In a high-stakes earnings call, a pointed question from Morgan Stanley analyst Erik Woodring pierced the usual corporate veneer, directly challenging Apple’s CEO on the company’s most critical future bet. The query was simple yet profound: how, exactly, does Apple plan to monetize its massive investment in artificial intelligence? Tim Cook’s response, while confident,…

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